Final Music Video for Becky Young

L3/13 - TIME (Alie & Phillippa) from cmdiploma on Vimeo.

Evaluation of Shots Used

1. a shot that shows a link between lyrics and/or music and visuals

This shot shows a link between the lyrics of the song and the video because the lyrics to the song are quite sad and very emotional and this shot so the pain she is feeling about what the song is describing and the link between the lyrics and her emotion.

2. a shot that typifies the way a record company would want their artist to be represented

This shot shows how a record company would want the artist to be represented, because she is a live performance artist and this shot shows her on stage with microphone, in a live performance.

3. a shot that illustrates how your video uses music genre

This shot show the type of music genre that the music video is, this indicates that the music video is for an acoustic song, as it is a close-up of the artist playing an acoustic guitar.

4. a shot that shows an intertextual reference

This shot is an intertextual reference to a shot from the music video KT Tunstall - Black Horse And The Cherry Tree (number 4 in the shots from other music videos shots)

This shot is a reference in the way that the shot from KT Tunstall and this shot are of a mirrored image of the artists face/mouth singing.

5. a shot that demonstrates your use of camera

This shot shows the use of camera by showing one of the many different shot angles that we experimented and used in our footage for the music video. We used a lot of angles and this is a close-up of Becky playing the guitar from above.

6. a shot that demonstrates your use of lighting

This shows the use of lighting that we used in the music video because the lighting in our video was blue and white stage lighting, the lighting used in our video was the same type of lighting that would be used in a live performance, because it is a live performance video.

7. a shot that demonstrates your use of mise-en-scene

This is a shot that show some of the mise-en-scene in our video, this shows that the video is on a stage with lighting (live performance).

8/9. Two shots which you feel demonstrate something which shows you have watched other music videos

These shots show that we have watched other music videos to get references/influences from when making our music video, these are similar shots that me and Alie found in other music videos and that influenced our final video. (Number 8 and 9 from other music video shots)

Final Thoughts

Becky Young was a solo acoustic artist, who mostly performs live and she had commissioned us to make her a music video for one of her songs and also design a digipak for her album. We used these aspects about her, in the video. I tried to put this across in the music video by having it as a performance based video and it being just her and her guitar. I also tried to portray her as she is in real life, a regular teenage girl, dressed in regular clothes, just trying to make it as a solo artist.

I also used aspects of her music and song style in the ideas for the digi-pack. As most of the songs that she writes are based upon her; feelings, thoughts and her life. I made the digi-pack in the theme of a diary because a diary is usually where people display their feelings, thoughts and life. Also a notebook/diary seems the kind of place that a teenage singer would note down any lyrics or themes for songs. As the majority of her music is based upon her love life and her boyfriend we tried to portray the diary themed digi-pack as if it was her diary with pictures of her and her boyfriend. This is also helping to get across the way we tried to represent her in the music video, a normal teenage girl.

Overall I feel that through the proccess of making the music video and digi-pack, that we have definatly achieved what Becky wanted from all of this and it shows her the way that she wanted. This has been a good experience for us, we now have the experience with working for a client and what it will be like to produce something that someone can use.

Feedback from Godfrey Entertainment

I needed feedback from someone else, for the music video. Alie had a good idea to email the chief editor of Godfrey Entertainment as her dad works with him and send him the video to give feedback. Below is the email that he sent back to us, which included feedback from him.

"Hi Alie,

Nice job on the music video. Your Dad said you were interested in
feed back... There isn't a right way or a wrong way as I'm sure
you've learned in
your classes as art is subjective.

Were you limited to shooting in studio? Not allowed to mix in random
shots of your artist perhaps walking down a street?

I think you have to consider the type of song and that dictates the
style of the video. You did that. Your cut matched the pace of the
song. Creatively, you could have taken some of your shooting a
little further, for example, shooting close ups of a shoe or even a
shoe lace on the stool, ecu of the frets of the guitar, her eyes,
etc. I think more of that would have been interesting. Textures
(from filters during your edit) could have been also used to add some
depth. Grainy black and white. Perhaps an over exposed or blown
out look(hot). Maybe more rack focusing.

These aren't new ideas. There really aren't too many ways to
innovate as everything has been done and done again. It depends on
whether you're limited by budget, turn around time,
location, or class assignment.

It would be difficult to create for your many different angles, but I
really liked the shadows on her face as the video was fading to
black, about 4:03, where she was more back lit.

Keep up the good work!

Todd"

Facebook Feedback

We decided to put the video on Facebook to see if we could get some feedback from other people. However this didn't turn out how I wanted as we didn't get any feedback and no one decided to post a comment. Here is a screen grab of our video on Facebook. I was hoping that anyone who would watch it may leave a comment but I now know that we should use other methods of gathering feedback, such as, having a showing to a group of people.

Feedback From Becky Young Second Rough Cut

After producing the second rough cut of the music video for Becky Young I asked her what she thought of it and also showed her the feedback which we had received from the Junction. She said that she agreed with the feedback which the Junction and our teacher Nick had given us and she also thought that the footage within the car should be taken out and leave the live footage in.

This has helped to finalise our plans for the video and now that we have her feedback, we can continue editing to what she is wanting from the video.

Junction Feedback from Second Rough Cut

Yesterday we went to the Junction and along with them informing us about the Fiver that we are going to be involved in, they also watched our second drafts of the music video and gave us feedback.

The feedback which they gave us was very useful, it is similar to what Nick has advised us to do and it will help us to make our video a lot better.
They thought that the outside footage of video didn't work well with the live footage. However, they thought that in some way it could work but to take the time to find out how, would take a long time which we don't have. We have decided to get rid of the outside footage completely to make the video. We are going to keep the live footage and work with it visually in Final Cut so it will be more interesting and gripping.
The judges at the Junction also thought that when they were watching the video, they could imagine the artist laying in the coffin throughout the song. This was because of what the lyrics was talking about and we thought that this could work but the chances of us getting a coffin is low.